The POZCAST: Career & Life Journeys with Adam Posner

Craig Fisher: Talent Acquisition, Recruitment & Employer Brand and Marketing Strategist

Episode Summary

My guest on e95 of #thePOZcast, Craig Fisher Is the founder of employer brand and recruitment strategy firm, TalentNet Media. He has led Global Marketing and Employer Brand at Allegis Global Solutions -North America’s largest RPO and staffing company. He has led talent acquisition teams at the Fortune 500 level. His digital branding methods have been adopted as best practices by companies like Linkedin, Toyota, YUM! Brands, HootSuite, and many more. He's the author of Inbound Recruiting, and a popular keynote speaker at tech, social media, HR / recruiting, and sales conferences worldwide. Craig created the first Twitter chat for recruiters and partnered in the first Linkedin certified training company in North America. He consults with sales and recruiting teams through his company Fishdogs Media and runs the largest recruiting conference series in the Southwest, TalentNet Events. He’s been detailed in the Wall Street Journal, NPR, Mashable, NBC News, and The Huffington Post as a subject matter expert in multiple areas of talent acquisition; and is listed among HR and Recruiting's top influencers and most engaging conference speakers. Thrilled to have him join us on e95 of #thePOZcast, let's dig into his career, the art and science of recruiting and TA during Covid and a ton more. Thanks for joining us!  For more, please visit If you enjoyed this episode, please leave a review:

Episode Notes

00:29 - Elevator Pitch
3:11 - Recruitment in the Transportation Industry
5:55 - Future of Physical Office/ Work from Home
7:12 - Employee Productivity
9:09 - Mental Health
12:45 - Is the Virtual Workplace the future?
13:31 - Health vs Humans
14:40 - People Priority
15:49 - Challenges for an RPO
17:38 - Ability to Pivot / Be invaluable
20:04 - Event Marketing
22:13 - Innovation in Talent HR
25:23 - Develop Skill/Tactics
26:08 - Silver Linings